Northstar — Growth changed from $49 to $79 / month.
Competitive intelligence for SaaS teams
Your market is moving. Move first.
Signal turns public competitor activity into a clear, source-backed decision record for product, marketing, sales, and leadership.
Signal workspace
Decision queue · Today
Needs a decision
3 new signalsArcade — Homepage now leads with enterprise governance.
Pulse — Multi-region routing is now live.
Source-backed
Every claim links to retained public evidence.
Structured pricing
Plans, billing periods, trials, and CTAs.
Clear ownership
Next moves for the team that needs them.
One decision feed
Less dashboard noise, more context.
Built around decisions
A simple operating loop for a market that will not stand still.
Signal holds on to the proof, separates it from interpretation, and routes a practical response to the right person.
Choose the public evidence
Add the competitor pages that matter. Signal saves a baseline before it raises a change for review.
Normalize what changed
Pricing becomes named plans, billing intervals, trials, CTAs, and nearby feature evidence instead of a wall of scraped copy.
Decide with context
Public facts, strategic inference, confidence, and role-specific next moves stay together in one decision record.
The evidence standard
A pricing alert should tell you exactly what changed.
Signal will not call a discount banner or an unrelated dollar figure a pricing change. It captures named tiers and compares like with like after a verified baseline.
Set up your first sourcePricing evidence
Northstar · /pricing
Starter
$24 / mo
Free trial
Growth
$79 / mo
Changed from $49
Enterprise
Custom
Contact sales
Decision record
Observed: Growth changed from $49 / month to $79 / month.
Interpretation and role-specific actions sit beside this source fact, never in place of it.
Plans and payment
Start with a decision system your team will actually use.
Every plan includes the source-backed workspace. Annual billing saves 17% and is selected inside the secure payment screen.
Starter
A focused competitive brief for a small team.
$24/mo
- ✓5 competitor intelligence profiles
- ✓25 evidence targets
- ✓Daily intelligence refresh
- ✓30-day evidence ledger
Growth
A shared decision system for a growing team.
$49/mo
- ✓15 competitor intelligence profiles
- ✓100 evidence targets
- ✓Company-context analysis
- ✓Market pattern detection
- ✓Slack decision delivery
Team
Route decision records across the go-to-market team.
$139/mo
- ✓30 competitor intelligence profiles
- ✓300 evidence targets
- ✓6-hour intelligence refresh
- ✓Role-specific delivery
- ✓One-year evidence ledger
Recurring PayPal subscriptions. The selected plan and billing period are presented before approval.
Questions, answered
A calmer way to keep up with your market.
Useful intelligence should be verifiable, focused, and ready for a decision, not another stream to manage.
Create your workspaceWhat does Signal monitor?+
You choose public competitor websites and the page areas that matter. Signal retains the source URL, time of capture, and before-and-after evidence.
How is pricing kept clean?+
Pricing is normalized into named plan records with amount, currency, interval, trial, CTA, and nearby feature evidence. A change is reported only after a structured baseline exists.
Does AI make decisions for us?+
No. Signal separates public observations from interpretation and recommended actions, so the owner can make a decision with the original evidence in view.
How do payments work?+
Paid tiers use renewable PayPal subscriptions. The selected plan and billing period are shown before approval, verified on return, and reconciled with signed PayPal webhooks.